Internal Logotype Design Study

Here are some ideas for a future logotype. Combinations of modules (such as colours, fonts, graphical elements) are possible.

This page will be removed from the official published version and is for internal use only.

1

Classic/legacy; the arrow lines are thin and barely visible on certain backgrounds; meaning of arrows not evident; spacing between letters not optimal; full name not included in the logo

2

Cross (inspired by the Red Cross) and a flash (electricity); bold letters

3

Bold font using lowercase letters, combining light gray and dark gray; logotype is inspired by electrodes (FES) that span a globe (international)

4

Bold font with vivid orange colour

5

Inspired by the classic logotype

6

Blue-green with different font weights

7

Electrode on the staff of Aesculapius combined with a serif font in two colours

8

Electrode on the staff of Aesculapius (using the letter “i”)

9

Electrode on the staff of Aesculapius (using the letter “i”) on dark background

10

Full name in narrow font in one line

11

Full name in four lines at the right of the short name

12

Full name in two lines below the full name; no stretching of the first line

13

Full name in two lines below the full name; stretching of the first line

14

Full name in three lines below the full name; bigger icon; Candara font; blue-green colour

15

Full name in three lines below the full name; bigger icon; Candara font; blue colour

16

Like above, but Arial font

17

Like above, blue colour, no highlight

18

Two colours, condensed font (Arial)

A

“Globes” (from left to right): first design, no latitudes, short latitudes, short latitudes with additional latitude, long latitudes

B

Long latitude lines, IFESS using font Calibri, “Functional…” in Arial Condensed

C

Like B, shorter latitude lines

D

IFESS in Arial italic bold

E

IFESS in Arial bold

F

Like E, but characters I and S with normal Arial font; last S near FES

G

IFESS in font Leelawadee UI

H

Like C, but all in Calibri; “globe” without top latitude